first direct QR codes
added: 1 August 2011
Do you see QR codes as useful and innovative? Do you think they would be relevant to future pieces of first direct communication?
A QR code is a certain type of barcode which, when scanned by a smart phone, will take you to the URL that the code has been linked to. It's a useful marketing tool that provides users with a quick and easy way to get more information.
We want to find out whether QR codes are seen as useful and innovative by first direct customers, so we know whether they would be relevant to future pieces of communication. Simply scan this QR code and visit the URL linked to it to watch our Offset Mortgages Explained video. Once you've experienced the process, please leave feedback and let us know what you think of it.
N.B. While many Android™, Nokia, and Blackberry phones have pre-installed QR code readers, the iPhone® doesn't automatically include one. If you haven't already installed a QR code reader on your iPhone, you'll need to download one to scan this QR code.
Please note, you may incur data charges to download a QR reader application, depending on your mobile device's airtime tariff.
Make a Suggestion
Do you have a great idea? Tell us what you think should be in the Lab.